The Pup Pals Refer-A-Friend (RAF) website was a re-design of the existing RAF web design. Pup Pals was created to showcase a more streamlined design on the RAF programs and how the design could easily be changed for any brand, client, you name it.
The purpose of the Pup Pals RAF website was a new design concept to offer a more streamlined design approach that could easily be reusable for any brand. It was an opportunity to re-work some of the things that we have learned from creating RAF programs over the course of 5+ years.
The use of a site map and Jira stories created by a Business Analyst (BA) was important to help figure our what types of pages and information needed. It was my responsibility to interpret those details from the site map and Jira and create a web design that a developer could then create. I utilized my understanding of UX/UI, front-end HTML/CSS, and bootstrap techniques/skills to come up with the new webpage designs.
Website Creative Liberties:
The website was a re-design of an existing RAF tool. Only webpage mock-ups were created because this was just a new RAF design concept.
My Roles & Responsibilities:
Systems Used:
Adobe XD, Invision, Photoshop (Ps), Brackets (HTML/CSS), Jira.
The Team:
UX/UI Designer, Product Manager, and Business Analyst (BA).
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